Do You want to increase Your website’s organic traffic?
If yes then you are at right place! Becuase in this guide, I am going to share the steps to do that.
Just starting a blog or website is not enough in this era of competition. Because for running a site you need traffic which you can monetize either in term earning or in the business lead.
Last year Easy Khoj published an article on Top 10 Useful Tricks To Increase Traffic On Blog In 2017 which helped many people to gain traffic to their website or blog.
Now probably you think that what’s new in this article.
So let me clear this, in this article I am going to share something different from that article which is organic traffic.
What is organic traffic?
Organic traffic is the traffic which we get from search engines like google or yahoo and its different from the search engine paid traffic.
When a user searches a term(Keyword) on the search engine and opens a website from Search Engine Results Page (SERP) organic results, then it counts in organic traffic.
Now to get organic traffic, you need to understand the concept of Search Engine Optimization (SEO).
What is SEO?
SEO refers to Search Engine Optimisation which means to optimize a website for the Search Engines so that the site can get better rankings.
SEO is very crucial and essential if you are running a website because, for example, most of the people who are searching on the internet are more likely to visit the sites which are ranking top on search engines.
So you need to grab those clicks from Search Engine Result Pages, which can be done through SEO.
Because from there, visitors visit your website and convert into your customers.
The ranking is also a trust factor, people trust more on the website which is ranking good, and ultimately you also want the trust of your visitors/customers so that they can easily convert.
These satisfied customers are very likely to influence other people to visit your site. More people means more profit.
So let’s get started with the ways you need to get organic traffic:
Publish More Articles
This is the most effective thing, but often people ignored this, the simple way to get organic traffic to your website is by publishing more content.
Research from Hubspot has shown that website or blogs that publish 16 plus blog posts monthly get 3.5x more traffic and 4.5x more conversations than blogs that publish between 0 to 5 posts monthly.
Well, known internet marketer and blogger Neil Patel also revealed his website traffic and said that his blog’s monthly traffic went from 46,134 visitors to 59,787 because he increased the frequency of posting content from one article to two articles in a week.
No matter what your website niche is, many types of research have shown that the publishing more content on the website will always lead to an increase in organic traffic, You can also take advantage of this factor and can increase your content posting frequency.
I recommend you to publish two or more articles a week to get better results in traffic, and for sure you’ll notice a significant increase in traffic to your website.
Don’t Ignore Basic SEO
It is most crucial things and needs to focus first. I have seen that many bloggers ignore basic SEO in there blog posts, and they eventually suffer from it.
Most successful bloggers revealed that they get as much as 70% or more of their traffic from search engines, it means it directly affect the organic traffic.
By Taking the right measures of SEO on your website on a regular basis, you can avoid many negative ranking things from your site.
Things like using the right meta title and having a keyword optimized meta description is the must. And a proper description on the website to ensuring that your site is easy to navigate. By taking care of things like these can lead to a significant increase in organic traffic to your website.
Publish Longer Content
Many Research shows that search engines like Google give preference to comprehensive and longer content.
SerpIQ conducted a research in which they analyzed top 10 results by searching 20,000 keywords, and they found that Google ranks content that has more than 2,000 words.
So, I recommend you to publish longer and detailed content on your website if you want better ranking.
Increase Speed Of Your Website
Making your website faster is must if you are playing organic traffic game because search engines like Google prefer fast loading website in the results.
A single second delay in the website loading time will result in a 7% loss in conversion.
And You can also lose 40% of visitors if your website takes longer than 3 seconds to load.
If your website is loading slow, then you’re already losing a big part of your visitors.
Make your website load faster and watch your traffic increase significantly.
You can check your website at Google Speed Checker Tool.
Optimize Your Headlines
Headlines are the first thing which people see in the search results.
Do you know that a simple change in the headline can result in a massive boost in your organic traffic to your website?
This is why it is very important to optimize your headlines and learn how to write better headlines to make them catchy and you should put serious effort into your headlines.
If you want to learn how to write awesome content to get traffic than you can read our guide.
Optimize Images Of Your Website
Articles with images get 94% more views compared to articles without images.
Make sure every article on your blog include one or more appealing and relevant image and don’t forget to optimize your images with proper Atl tags because it is also a ranking factor.
Do this thing in your blog post, and this will significantly boost organic traffic to your blog.
There are many websites from which you can find high quality and copyright free images which you can use in your blog posts.
Now over to you, optimize the described things on your website and share your results with us in comments.
Also, comment if I have missed any other step to get organic traffic 🙂